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Social Media Marketing Departmental Certificate

Social Media Marketing Departmental Certificate

This program is available at the Springfield - Downtown location.

This certificate provides the knowledge and skills necessary to do entry level work in social media marketing and digital content creation.  

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Outcomes and Curriculum

Upon completion of the Social Media Marketing Departmental Certificate, a graduate will be able to:

  • Utilize industry standard software effectively for digital content creation.
  • Use social media effectively as a strategic marketing tool.
Course Title Credits
Fall
NWM 1000 Introduction to New Media 2
NWM 1010 Social Media and Digital Interactivity 3
NWM 2000 Digital Multimedia I 3
GPH 1001 Introduction to Graphic Design 3
ITS 1500 HTML and CSS 3
ENG 1111 English I 3
 
Spring
NWM 1005 Digital Aesthetics and User Experience 3
NWM 1020 Adobe for Web Professionals 3
NWM 1610 Web Design 3
NWM 2010 Digital Multimedia II 3
MKT 2000 Marketing Management 3
 
  Total credit hours 32